Textile and clothing industry needs to share value through interaction with societyRelease time: 2015-06-30 12:04
Standard Group (Hong Kong) Limited Textile Industry Information: The textile and apparel industry needs to share value through interaction with the community. Clothing people should really bring a little knowledge to this society and provide consumers with life that can not be experienced on the Internet. Whether it is aesthetics or art, when we talk about the issue of public living space, we must first put aside the question of whether it is profitable. Everyone has a dream in my mind. For twenty years, I have always wanted to make such a space, which stems from my childhood thirst for knowledge.
We have been discussing whether to solve the problem of "Tao" or "art", and "Fang Suo" presents what I want to present to this society. After two and a half years of hard work, the "Fangsuo" team finally solved the nightmare of not making money in the physical bookstore in Guangzhou. Behind this, we need a professional team to complete the business back-office system operation. I think this is a problem that we as business people must solve later, rather than getting it on the table, and let consumers, the market or the government help you. solve.
The biggest difficulty in being a "party" should be the management of the team, including the grooming of the back-end system. "Fangsuo" basically has to do one or two activities every week. So far, "Fangsuo" has done 300 activities, and the passenger flow in 2014 exceeded 2.5 million people.
Each of us is thinking about the way out for the Chinese retail industry and brands. We don't have the advantages of international brands. Telling a story can motivate consumers to pay. In May last year, we opened a store in Chongqing, and everyone was talking about our store opening speed suddenly rising. In fact, I had a wish at that time, I hope to get the same entry conditions as international first-tier brands, and eventually my wish came true. It also proves that Chinese intellectuals are equally powerful in business.
I also have a wish to combine shopping, leisure and public space. I think that if we choose public space just for the thickness of the wallet, it is a waste, and I prefer to create a real public space. Here, whether you consume it or not, you can come in and feel it. Public schools can be moved in. Many creators can speak here and see good exhibitions. These are just like the Internet thinking we talked about. It's free.
Knowledge products are very good mediums. Interacting with society and sharing value through these mediums is the reason why I do “Fangsuo”. In reality, these original intentions have been successfully answered. Everyone should stick to their dreams. This may be the paranoia in the entrepreneurial spirit. You have to believe that it is what you want to accomplish. After unremitting efforts, the market returns are beyond your imagination.
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